29
Jan
Normcore emerged in the early 2010s as a fascinating fashion movement defined by its preference for plain, everyday attire that appears intentionally ordinary. This approach deliberately sidesteps standout elements, favoring a style that feels purposefully average. Drawing from the word "normal" and the stylistic suffix "core," normcore highlights the appeal of simplicity and the visual language of the commonplace.The Origins of NormcoreThe term normcore gained prominence after it was used by the trend-forecasting group K-HOLE in a 2013 report. The report indicated a cultural shift where standing out and being unique were no longer aspirational for everyone. Instead, a desire…